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bweqeswfesuuyrgi – Read and download Marshall McLuhan’s book Understanding Media : The Extensions of Man in PDF, EPub, Mobi, Kindle online. Book Understanding Media : The Extensions of Man by Marshall McLuhan

Understanding Media : The Extensions of Man
by Marshall McLuhan

Summary: Terms and phrases such as “the global village” and “the medium is the message” are now part of the lexicon, and McLuhan’s theories continue to challenge our sensibilities and our assumptions about how and what we communicate. This reissue of Understanding Media marks the thirtieth anniversary (1964-1994) of Marshall McLuhan’s classic expose on the state of the then emerging phenomenon of mass media. Terms and phrases such as “the global village” and “the medium is the message” are now part of the lexicon, and McLuhan’s theories continue to challenge our sensibilities and our assumptions about how and what we communicate. There has been a notable resurgence of interest in McLuhan’s work in the last few years, fueled by the recent and continuing conjunctions between the cable companies and the regional phone companies, the appearance of magazines such as WiRed, and the development of new media models and information ecologies, many of which were spawned from MIT’s Media Lab. In effect, media now begs to be redefined. In a new introduction to this edition of Understanding Media, Harper’s editor Lewis Lapham reevaluates McLuhan’s work in the light of the technological as well as the political and social changes that have occurred in the last part of this century. show more

See other books similar to Understanding Media : The Extensions of Man by Marshall McLuhan pdf:

The Gutenberg Galaxy, Amusing Ourselves to Death, The Global Village, On Photography, "Ways of Seeing": Based on the BBC Television Series, You Are Not a Gadget, Image, The Language of New Media, Things Hidden Since the Foundation of the World, Propaganda, Technics and Civilization, This is Not the End of the Book, How We Became Posthuman, The Essential McLuhan, Orality and Literacy, Simulacra and Simulation, Distracted, The Human Use Of Human Beings, Speaking into the Air, The Sovereign Individual: Mastering the Transition to the Information Age

Product details Format Paperback | 392 pages Dimensions 152 x 229 x 25mm | 544g Publication date 24 Oct 1994 Publisher MIT Press Ltd Imprint MIT Press Publication City/Country Cambridge, United States Language English Edition Statement Reprint ISBN10 0262631598 ISBN13 9780262631594 Bestsellers rank 255,064

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